T-Mobile motion ar

Spacestation collaborated again with Wunderman/VML on these gorgeous, augmented reality style spots for T-Mobile. Shot on location overnight near the Manhattan Bridge in Brooklyn, NY, these were originally activated via the Aurasma app and a mailer sent to subscribers by T-Mobile. Using their mobile phones, viewers were able to engage the commercials and view them in AR.


Client: vml

Platform: Broadcast